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#32: Three Professors who are Inspiring the Next Gen of Sponsorship Marketers

Influencers of Sponsorship Marketing - a Roth Revenue Podcast
Influencers of Sponsorship Marketing - a Roth Revenue Podcast
Episode • Feb 6, 2021 • 1h 17m
An important detour for this episode as I chat with 3 of the leaders in the sponsorship and sport marketing education space. Three people charged with inspiring the next gen of sponsorship and sports marketers.


My guests are:
Cheri Bradish - Loretta Rogers Research Chair in Sport Marketing at Ryerson University

Peter Widdis - Professor of Marketing and Innovation... and Program Coordinator of Sport and Event Business at George Brown

And Vijay Setlur – Sport Marketing Instructor at Schulich School of Business


We discuss their respective journeys, their mentors, their areas of academic focus, the trends they are discussing with their students… and their professional development advice.

Three great minds… a lively chat full of insight, stories, and a few laughs.

I hope you enjoy!

And for more episodes of the Influencers of Sponsorship Marketing, follow me on LinkedIn, visit Apple Podcasts, Spotify, SoundCloud, YouTube… or check out https://rothrevenue.com