Last year, Lise "came out of nowhere" as they say, and published 13 books in 6 months, and now earns between $3000 and $4000 a month in author royalties. Of course the truth is she didn't come out of nowhere at all; she came out of New Zealand and had already built a successful freelance writing business. However, the hustle of delivering work for clients all day had her seeking a more time-leveraged use of her skills. Since she already knew how to write well and write quickly, she figured book publishing was a natural next step.