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Demystifying opinion polls as election fever heats up

The Big Story
The Big Story
Episode • Jan 30, • 20m

From door knocks to landline calls, online clicks to AI, someone always wants to know what you think.  

With election season on the minds of Ontarians and Canadians, are your opinions accurately being reflected in the public opinion polls you see splashed all over the headlines?  

Host Melanie Ng speaks with veteran pollster, political strategist and consultant, John Wright to talk methodology and why these polls aren’t going anywhere.  

 

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The Big Story • Demystifying opinion polls as election fever heats up • Listen on Fountain