#200 From Idea To Product, and Dragon's Den - with Solvej Biddle
It's the 200th episode of The Business Mastermind Podcast, and to celebrate this, Gavin has invited a very special guest, one of the true business masterminds, and star of BBC's Dragon's Den, Solvej Biddle!
No one knows more about how to turn an idea into a product, having appeared as a contestant on the show, and successfully sold her Content And Calm travel idea in a fierce bidding war between two dragons.
In this show, Solvej discusses the ways in which you can turn your own ideas into reality, and how lockdown has affected the entrepreneurial spirit.
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KEY TAKEAWAYS
- In times of adversity, people's needs change. If you can solve a problem during these periods, then you can instantly find success.
- If you find a gap in your knowledge when it comes to the business you hope to found, talk to people who have walked the path before you, or educate yourself. It will increase your ability to succeed, exponentially.
- There is no substitute for enthusiasm and honesty when trying to find a buyer for your product. People are drawn to possibilities, not just figures. Openness and honesty become selling points in themselves.
- The secret to transforming an idea into a product is to identify the missing piece of life - the problem that needs solving, and which has so far eluded the world - and filling that need.
BEST MOMENTS
'My moment came when I needed something and I couldn't buy it'
'We really need to try and encourage people to have optimism and tenacity'
'Honesty is a selling point!'
'The first thing I did was set out the need - I made it very visual'
VALUABLE RESOURCES
The Business Mastermind Podcast
To get 20% off at Knowable, go to www.knowable.fyi and enter the code GAVIN
Get your copy of Survive And Thrive NOW at https://www.surviveandthrive.cc
Keep Your Boat Afloat - https://www.survivetothrive.biz/keep-afloat
Solvej Biddle LinkedIn - https://www.linkedin.com/in/solvej-biddle-2a760415/?originalSubdomain=uk
Solvej Biddle Instagram - https://www.instagram.com/solvejbiddle/?hl=en
ABOUT THE HOST
Gavin Preston
Gavin is an inspirational Speaker, Business Strategist, Business Growth Mentor, Trainer and
high-performance Coach. He works with Business Owners and Entrepreneurs and has a strong track record in creating creative strategies to accelerate the growth of their business. He has helped hundreds of SME business owners and leaders improve their performance and that of their business and a comparable number of executives and employees in blue-chip corporates over the last 20 years.
Gavin's energetic, insightful and yet down to earth and practical talks, workshops and coaching is in demand with high growth business between £250,000 and £30 million revenue and with multi-national organisations at all levels from Board to frontline
Managers. He is an expert in Business Growth Strategies, Peak Performance
Mindset, Persuasion & Engagement, Marketing, Productivity, Leadership
Development, Team Development & Motivation, Leading Change, Stakeholder
Management, Personal Effectiveness and Behavioural Change.
CONTACT METHOD
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