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#38 Dalibor Šumiga: Mozak, ljudsko ponašanje, društvene mreže

LOOD
LOOD
Episode • Jun 20, 2022 • 1h 49m
Behavioral marketing specialist and founder of Promosapiens – first behavioral marketing agency in Adriatics. Dalibor is a Google Growth Engine Ambassador and a member of NMSBA – Neuromarketing Science & Business Association. During his 18 years in marketing, he has created numerous marketing solutions and ideas for the top brands in Adriatics using his knowledge in consumer psychology and neuromarketing.

SPONSORS:
Podcast studio Hrvatska: https://www.podcaststudio.hr/

PODCAST INFO:
Website: https://www.lood.net/
Youtube main channel: https://www.youtube.com/c/loodyt
Youtube clips: https://bit.ly/34Hsqu7
Spotify: https://spoti.fi/3HRj0dS
Apple: https://apple.co/3rOhMdK
Google: https://bit.ly/3JpJB23
Anchor: https://bit.ly/3sIPMaL

SOCIAL MEDIA:
Instagram: https://www.instagram.com/lood.ig
TikTok: https://www.tiktok.com/@lood.tt
Facebook: https://www.facebook.com/lood.fb
Linkedin: https://www.linkedin.com/company/loodli

HOST — VINKO MIHALJEVIĆ
Twitter: https://twitter.com/vinkomi
Linkedin: https://www.linkedin.com/in/vinkomiha...

GUEST — DALIBOR ŠUMIGA
Website: https://www.promosapiens.hr/
Linkedin: https://bit.ly/3N6TYck


OUTLINE:
00:00 Uvodna špica
01:00 Tko je Dalibor Šumiga
05:00 Što je čovjek
08:30 Koja je uloga civilizacije
12:30 Neuro, Bihevioralni, Shopper marketing
18:00 Na koji način čovjek donosi odluke
20:00 Moždani valovi, Protokoli u mjerenju
27:00 Trening intuicije, učenje psihlogije i bihevioralnog marketinga u školama
40:30 Svjesno, podsvjesno stanje mozga, Solomonov paradoks
50:30 Da li nas velike korporacije prisluškuju, Baader-Meinhof-fenomeen
54:30 Društvene mreže, messenging apps, videoigrice
1:11:00 Marketing/Poslovne strategije
1:33:30 Komunikacija, Javni nastup
1:40:00 Kako izgleda Daliborov uobicajeni dan
1:42:00 Čitanje knjiga
1:45:20 Kako biti zanimljiv kao Dalibor
1:49:00 Kraj

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