Episode 14:2 Jeannie Ralston on “Aging Boldy” through Connection and Camaraderie

Jeannie Ralston talks about the evolution of NextTribe, the travel and events company for women 45+. Learn about how NextTribe breaks down stereotypes about aging while providing opportunities for community and adventure.

About Jeannie

Jeannie Ralston is the co-founder and CEO of NextTribe, which informs, promotes, and connects women who are determined to “Age Boldly” (NextTribe’s tagline). In addition to publishing articles by top writers, NextTribe hosts events around the country and takes women on trips, both internationally and domestically.

Ralston’s work as a journalist has been published in National Geographic, Life, The New York Times, Conde Nast Traveler, Allure, and many other magazines. Her years growing lavender in rural Texas was the subject of her memoir, The Unlikely Lavender Queen, published by Broadway Books; her e-book, The Mother of All Field Trips, was about the three years she and her husband homeschooled and traveled with their sons.

In 2018, she was named Digital influencer of the Year by Austin Woman magazine, and was a Folio Top Women in Media honoree. She also organized and spoke at a SXSW panel called “How Midlife Women Work Their Entrepreneurial Mojo.”

Key Takeaways

• NextTribe’s growth numbers reflects an unmet need for women 45+, with 60,000 monthly unique website visitors, 100,000 Facebook followers, and an 20,000 subscribed to the e-newsletter, and 1,500 paid members. Fourteen trips are planned in 2023.
•  The central premise of NextTribe’s content and events is to help women reach their potential and connect to likeminded women.  

•  Ageism starts with ageism against ourselves. You can’t change the fact that you are aging but you can change your attitude.