Chelsea Peitz joins Matt Lionetti and The Broke Agent to discuss how to set up the perfect Instagram profile, how to optimize the only two searchable fields, how to crush Instagram Stories, how to find your niche, and what agents should be doing on Instagram Live.  

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Matt Lionetti: https://www.instagram.com/matt.lionetti/   

The Broke Agent: https://www.instagram.com/thebrokeagent/   

Chelsea Peitz: https://www.instagram.com/chelsea.peitz/   

Listen and Subscribe:  

Apple Podcasts: https://podcasts.apple.com/us/podcast/over-ask/id1547905792   

Timestamps:  

00:00–00:23 Intro 

01:56 Why your bio is critical and what to put in there 

06:19 The only two searchable fields 

13:44 Why to add cover photos to Reels 

16:29 What to put in the highlights section 

17:32 Why you need a call to action in your bio 

20:25 Personality is the number one thing 

22:01 How do you find people’s niche? 

27:50 Leaning into your imperfections 

39:38 Subscriptions on Instagram: yes/no and how? 

48:41 The collab feature, is it useful? 

51:59 The secret sauce is Stories 

54:25 What should agents be doing on live?  

#instagrambio #instagramprofile #realestatepodcast