L’Oréal is one of the most well-loved beauty and personal care brands in Vietnam. With the likes of Lancome, Yves Saint Laurent, Shu Uemura in its luxe division and household names Maybelline New York and Vichy preferred by many Vietnamese, the brand set up a subsidiary in Vietnam four years ago, under the leadership of Valéry Gaucherand, who has been with the company for over 22 years. 

In today’s episode of Vietnam Innovators, Hao Tran asks Valéry about the flourishing beauty sector, what Vietnamese consumers prioritize when it comes to skincare and about riding the K-wave.

This episode is brought to you by Dreamplex. They have over 5 years of experience in running engaging workplaces for some of the largest companies in Vietnam. Still, 8 out of 10 companies in Vietnam struggle to attract, engage and retain the best talent. Partner with Dreamplex to deliver the most engaging workplace experience to your employees. Visit: Dreamplex.co/Vietcetera today for a free consultation.