Gojek, an Indonesia-based decacorn, started as a motorcycle ride-hailing service provider and has since branched out into mobile payments, food delivery, and more. In Vietnam, where Gojek has a network of 150,000 drivers and 80,000 merchants serving millions of users, the focus of late has been on rebranding the company from GoViet to Gojek. We’ve invited Duc Phung, the Country General Manager of Gojek Vietnam, to talk about Gojek’s journey and the purpose of the re-branding exercise.

You can find more information for this episode at https://vietcetera.com/en/renewed-hope-for-growth-gojeks-duc-phung-on-strengthening-the-roots-through-rebranding

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