As the global business landscape continues to evolve, giants like Amazon consistently challenge the status quo, setting the bar for disruption and expansion. From its humble beginnings selling books online, Amazon has grown into nearly every conceivable retail category, and is now expanding into other sectors and industries. It is redefining what it means to be a "retailer". But what makes Amazon so adept at pioneering into unchartered territory? And what can other retail businesses learn from their strategy and approach? Join Oliver Banks as we explore how Amazon’s approaches to work culture, experimentation, acquisitions, and setting expectations have built an empire that dares to tread where few others do.
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The full show notes are at www.obandco.uk/257.