Today, we're talking about how to sell your business - and some things you can do now to set yourself up for a profitable sale later.
Because even if you just started a business, things do change over time and the day might come when you're ready to sell.
Chelsea is a content monetization strategist and business broker. She helps investors acquire profitable online businesses while providing a way for content creators and small business owners to have gainful exits from those businesses.
Chelsea founded BlogsForSale.co, a boutique brokerage and marketplace for buying and selling niche websites, eCommerce sites and media properties. She’s obsessed with the strategy behind growing an online business, from growth-hacking to funnels to creative monetization.
BUSINESS BUILDING INSIGHTS
- Enjoy the journey.
- Focus on what you are doing, believe in your vision, and stay focused on that path.
- Find and connect with the people who will become your customers and your community.
- Collect email addresses. Focus on growing your list and building that relationship with your community through newsletters.
Thinking Ahead For How To Sell Your Business
- Don't put your name on anything that you might want to sell down the road.
- What really cool product (whether it's digital, or physical) can you create that doesn't rely on you being the one to be able to provide it?
- Even when you first start building your business or are just coming up with a business idea, have an exit plan or even just an idea of an exit strategy, right from the start.
- Be consistent about tracking your profit and loss. It's easy for the buyer to see where they might be able to fit in the business and what expenses they can expect.
- Set up Google Analytics on your website right from day one. Every potential buyer will want to check the analytics to confirm you really are getting the traffic.
- Common mistake: Don't slack off on your business when you put it up for sale. It's important to continue to actively run the business - make sales, drive traffic, etc.
- Tune in for TONS more fascinating details and tips on selling a business!
Resources Mentioned
Chelsea's Contact Links
Website | Facebook | Instagram
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