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Podcasting For The Money: Everything Wrong with Podcasting Can Be Fixed by Listening to Your Audience

The Podcast Report
The Podcast Report
Episode • Aug 4, 2015 • 18m

In this episode, Paul Colligan discusses how the future of podcasting relies on the audience rather than the podcasters themselves. Returning from Podcast Movement 2015, Paul shares his insights on the industry's growth, addresses the pitfalls of jealousy and hypocrisy among podcasters, and emphasizes the importance of focusing on creating valuable content that resonates with listeners.

Key Takeaways:

  • The Audience is the True Metric – Audience engagement matters more than downloads or ROI.
  • Let the Market Decide – Bad podcasts naturally fade away; focus on producing quality content that serves your listeners.
  • Avoid Jealousy and Hypocrisy – Negative attitudes harm the podcasting industry; embrace positivity and growth instead.
  • Embrace Authentic Content Creation – Stop complaining and start producing content that genuinely helps and engages your audience.

Resources Mentioned:

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