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Growth Multipliers: Steal These Email Campaigns

The Unofficial Shopify Podcast
The Unofficial Shopify Podcast
Episode • Oct 10, 2017 • 44m

If you listen to this show, you probably doing some email marketing for your Shopify store.

One problem: so does everyone else.

It's tough to stand out, and it's certainly tough to innovate with new campaign ideas that achieve meaningful results.

In today's episode, we'll do some outside the box thinking to build growth into your ecommerce email campaigns.

Joining us to discuss it is Shanelle Mullin from Shopify.

She’s a content creator who helps entrepreneurs grow their businesses faster. She's a jill-of-all-trades marketer with a 10-year background in content marketing and optimization.

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Work with Kurt

Learn:

  • What are the ecommerce growth multipliers and why do they matter?
  • The formula for increasing with revenue without spending more on traffic
  • How to increase average order value
  • How to increase customer lifetime value
  • A data-driven approach to email marketing
  • Four email campaigns you can start running today

Links Mentioned chronologically:

Black Friday is around the corner

Are you prepared?

Adding email marketing automation to your store can help make this your best holiday season ever:

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2017 Ecommerce Holiday Email Marketing Guide

Are you putting off creating a holiday email marketing plan because planning emails is a chore?

In this no-fluff executive summary, you'll learn every opportunity to send holiday emails, how to write subject lines that get opened, how many emails to send to maximize revenue, and one tip to not annoy customers.

Get the 2017 Ecommerce Holiday Email Marketing Guide now

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