In Part Two of our special two-part episode, we return with the founding father of the Performance Economy Dr. Walter Stahel. Today we learn about the work he is currently doing to accelerate the transition to a more circular economy. You will hear about his new book, The Circular Economy: A User’s Guide, including why he was motivated to write the book in the first place and why he thinks the most important part of circular economy is YOU. Resources and links discussed in this episode are available at gettinginthelooppodcast.com .
ABOUT TODAY’S GUEST
Dr. Walter R. Stahel is founder and director of the Product-Life Institute (Switzerland), the oldest established consultancy in Europe devoted to developing sustainable strategies and policies. He is a visiting professor at the University of Surrey (UK), a full member of the Club of Rome, and author of numerous publications,, including his recent book The Circular Economy: A User’s Guide.
HIGHLIGHTS
2:00 How the World Circular Economy Forum 2017 motivated Walter to write his new book
10:30 Moving from (Extended Producer) Responsibility to Liability for a circular transition
17:00 How to change business models to increase profitability using the tricks of the Performance Economy
21:00 Why we need to move away from silo-thinking
26:00 Why achieving a circular economy starts with finding ways to motivate individuals