SPONSORED EPISODE: Best practices from Autotrader, KBB & Dealer.com
This episode of the Auto Remarketing Podcast features Kristin Thompson, Director of Sales/Client Success with Autotrader and Kelley Blue Book and Josh Lang, Senior Product Manager with Dealer.com.
In this conversation leading up to the NIADA Convention, June 19-22 at the Wynn Resort in Las Vegas, Kristin and Josh share their thoughts on business strategies, marketing best practices, sales strategy and insights related to first party data. The importance of first party data for independent and franchise dealers is coming to the forefront of the automotive industry.
Kristin and Josh provide an insightful look at what dealers should be doing to prepare and the tremendous upside opportunities for dealers to generate higher revenues in their used car business.
In this conversation leading up to the NIADA Convention, June 19-22 at the Wynn Resort in Las Vegas, Kristin and Josh share their thoughts on business strategies, marketing best practices, sales strategy and insights related to first party data. The importance of first party data for independent and franchise dealers is coming to the forefront of the automotive industry.
Kristin and Josh provide an insightful look at what dealers should be doing to prepare and the tremendous upside opportunities for dealers to generate higher revenues in their used car business.
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