In this episode of KAJ Masterclass LIVE, join host Ajay as he engages in a thought-provoking conversation with Roy Osing, an entrepreneur and author of "Be Different or Be Dead." Explore the secrets to audacious differentiation in a competitive world, and discover how Roy's unique strategy can transform your approach to standing out. 🔥 5 THINGS YOU'LL LEARN IN THIS VIDEO🔥 The essence of audacious differentiation in a competitive business landscape. How to craft a compelling "only statement" to articulate your unique value. Strategies for execution and performance based on real-world experiences. Insights into leadership styles and the impact of technology, with a focus on human-based approaches. Practical tips for embracing innovation and creativity to navigate the unpredictable and chaotic world. 🔥 CHAPTERS 🔥 00:00 Intro 00:51 Differentiation issue 02:14 Only statement 03:35 Strategic planning 05:03 Execute first 06:12 Frontline insights 07:22 Billion sales 09:00 Different startups 10:10 Customer cravings 11:15 Audacious book 12:23 20% planning 13:16 Heading west 14:31 Kill dumb rules 15:52 Talk to frontline 16:31 Leadership serving 17:40 Context missing 18:52 Here's to crazy ones 19:42 Emotionally involved 20:58 Stop copying 21:29 Put textbooks away 22:46 Do something different 24:12 Connect with Roy 25:56 I'm still passionate 27:34 Influence change 28:20 It's a wrap 💼 BUSINESS INQUIRIES 💼 For partnership opportunities and inquiries, contact us at: kajmasterclass@gmail.com --------------------------------------------------------------------- SUPPORT KAJ MASTERCLASS LIVE Discover our handpicked products and services that support our channel and website. When you make a purchase through these links, you help us create more valuable content for you. Thank you for your support! 🎙 Connect with top podcasters and guests at PodMatch for podcasting success: https://www.joinpodmatch.com/kaj 👗 Shop authentic Indian handloom sarees on Ethnics Land (Since 2018) and enjoy 15% off now!: https://www.ethnicsland.com/ ………………………………………………………………………………… 🎙 ABOUT THE GUEST 🎙 Roy Osing is an author, entrepreneur, and executive leader with over 40 years of successful experience in every aspect of business. Roy is also a blogger, content marketer, and mentor to young professionals. His no-nonsense book series, 'BE DIFFERENT or Be Dead', has been widely acclaimed, with 'The Audacious Unheard-of Ways I Took a Startup to A BILLION IN SALES' as his seventh installment. Connect here: https://www.bedifferentorbedead.com/ 🎤 ABOUT THE HOST 🎤 Your host, Khudania Ajay, is a seasoned content entrepreneur, podcast host, and independent journalist with over two decades of media industry experience. Having worked with prestigious organizations like CNBC (India), Reuters, and Press Trust of India, Ajay is now dedicated to helping you succeed through his LIVE Masterclasses. Connect with Ajay on LinkedIn: / ajaykhudania 🌐 CONNECT WITH ALL THINGS KAJ 🌐 📺 Watch More: / @kajmasterclass 🎧 Listen to Podcasts: https://pod.link/thekajstudio 📖 Read Our Blog: https://kajmasterclass.beehiiv.com/ 💻 Visit Our Website: https://thekajmasterclass.live/ 🌟 🔗 LinkedIn Page: https://bit.ly/3y2yKrM 🐦 Twitter: / kajmasterclass 📸 Instagram: / kajmasterclass #bedifferent #businessinnovation #kajmasterclass