MB 175: Leveraging Hustle & Heart to Find Off-Market Deals – With Logan Freeman
Good deals are so hard to find right now! That’s become a common complaint among real estate investors in recent months, but I’m not convinced it’s true. In fact, if you’re willing to hustle and approach brokers with a service-first mindset, it’s fairly easy to find off-market multifamily deals.
Logan Freeman is a commercial real estate agent, investor, developer and capital raiser. He is also the founder of LiveFree Investments, a Kansas City firm specializing in joint ventures and equity partnerships that provides strong returns on capital from secure investments. Logan got his start in real estate doing a live-in flip back in 2013, and since then, he has completed 80-plus transactions and earns $13M for his investors annually.
Today, Logan joins me to explain why he was dreaming about real estate—even as he was being drafted for the NFL! He discusses the niche he has developed representing buyers and building his own portfolio, describing how he builds credibility with brokers by solving problems and adding value. Listen in for Logan’s What if? approach to real estate networking and learn how he is hustling to find off-market deals for his clients—and himself!
Key TakeawaysLogan’s path to real estate
- Drafted for NFL but didn’t make team
- Work to earn master’s degree (265 calls/day)
- Learn self-worth not tied to outcomes
Logan’s introduction to real estate
- Friends’ dads as mentors, owned rentals
- Find way ‘to make money while you sleep’
How Logan got started in real estate
- Live-in flips while working as consultant
- Acquisitions for boutique investment firm
What inspired Logan’s transition to multifamily
- Spreads starting to shrink in KC market
- Decision to work smarter, not harder
Logan’s status as the go-to guy when people need to sell
- Need in market to match buyers with properties
- Source off-market deals via broker relationships
How Logan gets brokers to take him seriously
- Build trust by solving problems
- Don’t ask for fee (earn through buyers)
- Underwrite properties + send feedback
- Partner as necessary for track record
- ‘Network your tail off’
What Logan’s excited about moving forward
- Creative strategies to buy off-market properties
- Marketing tactics to build personal brand
- Co-GP on self-storage, mobile home parks
Connect with Logan Resources