avatar

#22: Tanya Witty - Senior Director, Corporate Brand & Partnerships at Rogers Communications

Influencers of Sponsorship Marketing - a Roth Revenue Podcast
Influencers of Sponsorship Marketing - a Roth Revenue Podcast
Episode • Nov 12, 2019 • 34m
Tanya leads sponsorship strategy for Rogers. She offers insights into Rogers Hometown Hockey property. How Rogers has expanded into music (Live Nation) and mass transit (Pearson Airport). And how the new Rogers brand platform - Make More Possible – gets integrated into their partnerships.