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PNR 9: Will Native Become the Norm? | A Trillion Devices | GI Joe & Content Marketing

This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
Episode • Jan 15, 2014 • 47m

In this episode, Joe and Robert talk about the future of content marketing when a trillion devices start talking to each other.  Joe explores more on native advertising and the insane growth projections for 2014.  Robert covers how marketers are overcomplicating technology.  This week's This Old Marketing example: G.I. Joe.