417: Become a LinkedIn Expert, with Viveka von Rosen - Part 1

Becoming a LinkedIn Expert is vitally important, now more than ever, to create a strong personal brand so that you stand out from your competition.

We get to speak with Viveka von Rosen, Co-Founder & Chief Visibility Officer of Vengreso, the ultimate LinkedIn Expert. Viveka is on the podcast for not one but two episodes sharing 101 ways to rock LinkedIn. In part one, we discuss:

1. Mindset: today’s modern seller must recognize that buyers have become better at buying faster than sellers have become at selling. Adapt or die to the buyers' decision;
2. Brand: establish a personal and professional presence online with a social profile that drives your prospective buyer to engage with you;
3. Engaging: find and engage with your buyers by discovering and sharing valuable information to help solve real business problems.

Cofounder of Vengreso, the largest provider of full-spectrum Modern Digital Sales transformation solutions. Known as the @LinkedInExpert, she’s the author of the best-selling "LinkedIn Marketing: An Hour a Day" AND "LinkedIn: 101 Ways to Rock Your Personal Brand!”. She's been named in Forbes (4 years running) as a top social media expert and is a regular contributor and has been featured in Forbes, BuzzFeed, Inc, CNN, Entrepreneur, Selling Power, and the Social Media Examiner. Her business mission is to help sales professionals and business owners create more quality and qualified conversions on LinkedIn.

Resources:

• Prospecting article with the follow-up cadences
• Two-step referral methodology
• Video on video cover stories

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