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How to Sell Your Expertise as a Consultant Featuring Craig Swanson

Smashing the Plateau
Smashing the Plateau
Episode • Jun 27, 2022 • 26m
Craig is a Former IT Consultant, Co-Founder of CreativeLive, and Seattle EO Accelerator Chair

We discuss:

  • How Craig learned to sell consulting services

  • How to have a sales mindset

  • Where to create the boundary between what you give away and what you charge for

  • How employee vs. consulting behavior impacts your sales ability

  • How to turn a surface-level question into a sales conversation

  • Finding out how much a prospect really wants to solve a problem

  • How you can leave a job and start selling yourself as a consultant



Craig Co-Founded CreativeLive, and he is now the Seattle EO Accelerator Chair.

Learn more about Craig at https://craigswanson.org, and on LinkedIn.

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