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Denis McQuail, “Perspectives on Mass Communication” (Open Agenda, 2021)

New Books in Science, Technology, and Society
New Books in Science, Technology, and Society
Episode • Oct 5, 2021 • 1h 52m

Perspectives on Mass Communication is based on an in-depth filmed conversation between Howard Burton and Denis McQuail (1935-2017), who was Emeritus Professor at the University of Amsterdam and Visiting Professor at the University of Southampton. He is widely considered to be one of the most influential scholars in the history of mass communication studies. This wide-ranging conversation provides detailed insights into how examining the media, and in particular mass media, necessarily involves a careful, probing look at our societal values; the concepts, metrics and ideas that McQuail developed to measure the sociological influence of the media; the critical role of journalism in society and more.

Howard Burton is the founder of the Ideas RoadshowIdeas on Film and host of the Ideas Roadshow Podcast. He can be reached at howard@ideasroadshow.com.

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