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🎤🎞️Building local CX for a global company! “The one with with global reach and local experience” with Sarah Baker Director, Global CX at KFC in CX Passport Episode 140🎧 What’s in the episode?...🎧
CHAPTERS
0:00 Introduction
3:15 KFC’s global experience management
4:20 Shaking up current understanding of customer
8:10 Using failure points to grow and get better
10:00 How to REALLY put the customer at the center
13:10 Customer story to influence decisions
15:15 Girls on the Run program
17:31 1st Class Lounge
23:20 KFC global customer listening
27:00 Centralized vs local influence
28:50 Global employee diversity and experience
31:48 Contact info and closing
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I'm Rick Denton and I believe the best meals are served outside and require a passport