How can you align client experience with your brand?

Talking Points

• How client experience relates to brand
• How appealing to potential clients differs from the actual client experience
• Disconnects in marketing
• What bad client experiences feel like
• Aligning experience with intent
• How technology contributes to your customers’ experiences and your brand
• Your responsibility to clients
• Customer satisfaction as a product
• Being professional without being fake
• What being a pro looks like
• How the clothing you choose speaks to your brand
• Finding clients for whom you’re a good fit
• Client feedback

Quotable Quotes

“Marketing and branding should not be about pretty pictures and telling a story that is not real.” –RM

“I can feel the difference when I onboard people now, I can feel them sit back and relax.” –JS

“In an ideal world we use technology in a way that makes our brands stronger, that ties people more closely to us.” –RM

“My actual product is customer satisfaction.” –JS

LINKS

Rochelle | Email List | LinkedIn | Twitter | Instagram
Jonathan | Daily List | Website  | Ditcherville | LinkedIn | Twitter