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🎤🎞️“The one with Content, Culture, and CX” with Paul Banks, Founder & Chief of Different Thinking at Javelin Content Management in the first CX Passport of the year! Episode 148🎧 What’s in the episode?...
CHAPTERS
0:00 Introduction
3:32 Helping businesses communicate and create emotional attachments
9:15 Content marketing influencing customer experience
14:45 Avoid the trap of brands forgetting the humans
19:08 Dangers of brand damage from human content mistakes
23:10 1st Class Lounge
31:00 Why Small Medium Businesses matter?
34:45 Serving as a Volunteer Constable for 10 years
38:20 Contact info and closing
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I'm Rick Denton and I believe the best meals are served outside and require a passport
Episode resources:
LinkedIn: https://www.linkedin.com/in/paul-banks007/
Podcast Mackem Magic: Bedtime Stories That Come to Life https://open.spotify.com/show/4ypNB92Xg4N8FBcMjEN5hX?si=3442ca39ccc14abc