In this podcast, we take a lot of the chatter we’ve heard about MEDDICC and break down our point-of-view about the methodology. John Kaplan sets straight some misconceptions and misapplications about the popular qualification framework. He discusses:
Here are some additional resources:
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Check out the platform here: https://my.ascender.co/Ascender/
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- MEDDICC’s common misuse as a compliance tool.
- How to properly incorporate MEDDICC as a manager.
- Using MEDDICC throughout the entire customer engagement process.
Here are some additional resources:
- Get MEDDICC Certified on Ascender!
- Avoiding MEDDICC Traps | Ascender Live
- Key Things to Remember About MEDDICC | Ascender Article
- Maximizing MEDDICC Results | Force Management eBook
Visit Ascender, a platform designed solely for salespeople who own a quota. If you enjoy the Audible-Ready Sales Podcast, Ascender is perfect for you! We put out content every day with insights to help you level up in your sales career.
Check out the platform here: https://my.ascender.co/Ascender/
Subscribe here: https://my.ascender.co/Ascender/PlanComparison
Check out this and other episodes of the Audible-Ready Sales Podcast on Apple Podcasts, Spotify, or our website.
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