This week’s conversation is with Owen Eastwood, a Performance Coach engaged by high profile teams around the world hunting for a competitive advantage through their culture.

He currently works with the British Olympic and English football teams and has previously worked with diverse teams such as the Command Group of NATO, the South African cricket team, corporate leadership teams and in elite ballet.

Owen’s a New Zealander with a unique approach based on an evolutionary understanding of what makes teams of humans strong and weak.

There are some incredible insights and some wonderful ancient wisdoms that we have stopped listening to and Owen’s mission is to re-introduce people to those ideas.

He introduced me to a concept I love called “Whakapapa” – something the famous New Zealand men’s national rugby union team, commonly known as the All Blacks, has built their culture around.

Essentially the shirt is more important than any individual.

You wear the shirt with a sense of pride and a sense of duty.

And then you pass it on, along with the stories, the values, the rituals and tradition, to those who come after you– and that’s something we dive into in this conversation.

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