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132 – Arts and Carafes with Tanya Ruffin of Create Studios

Gift Biz Unwrapped
Gift Biz Unwrapped
Episode • Oct 16, 2017 • 39m
With a BFA in Fine Arts and MA in Art History, Tanya ended up with a career in Higher Education in the IT department!

Desperate for some art in her life, about 6 years ago she opened teaching and event facility called Create Studios. She describes it as an Arts and Carafes space because people can bring a carafe of wine to class, if they so desire.

Her goal is to educate people in a way that, despite their background and experience, they can do what they set their mind to.

The classes she teaches (on whatever topic – computers or arts) are designed to educate without intimidation.

The Create Studios Story


What sparked the initial idea. [3:26]

Tanya’s first studio space. [5:28]

Balancing your creative sideline passion with a full time job. [8:11]

The value of being on the path of The Art Hop. [26:10]

Class scheduling. A description of Tanya’s creative day. [27:24]

Candle Flickering Moments


Why Tanya had to move studios and what she learned. [17:26]

The Thousand Year Flood and it’s affect on business. [20:46]

Business Building Insights


Next steps after signing a lease. [7:24]

The Groupon experience. [9:50], [29:15]

You are responsible for the mood you create in your classroom or event. [13:23]

A negative creative experience. [14:53]

The value of investing in yourself. [22:07]

How to turn things around through reframing your message. [24:50]

Emails role for getting repeat students. [28:23]

Tanya’s advice to those considering their own business. [34:33]

Valuable Resource


AFCI – Association for Craft Industry [32:02]

Productivity/Lifestyle Tool


Event Bright – Promote your event and sell tickets. [29:56]

Contact Links


Website

Blog

Facebook

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LinkedIn
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