17. Longevity and Evolving for Nearly Half a Century in Financial Services with Keena Pettijohn, CEO and Founder of Lifelogixs

In the Suite
In the Suite
Episode • Aug 25, 2020 • 1h 9m

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This week In The Suite welcomes Keena Pettijohn into the guest chair. Keena has navigated her career for nearly half a century. She made a revolutionary move away from all the tech solutions, instead focusing on establishing conversations as an opportunity to create a result. She has an almost clairvoyant capacity to recognize the moment to jump ship, breaking patterns and barriers as she does it. 

She has such a long career and resume, which she breaks down in the podcast episode. Now, Keena is the CEO and Founder of Lifelogixs, a strategic consultancy firm that embraces holistic technology solutions, transforming an Advisor into a “Life Coach” by addressing the wealth, health, and happiness needs of the clients they serve.

In our discussion, you’ll discover some of Keena’s best advice for establishing a career that you can grow with for years to come. She has deep expertise in how to stay relevant and maintain a career that can last a long time in a world where things are designed to break down. You will love hearing what she has to say about why she decided to work for herself, her thoughts on lifelong learning, as well as the importance of breaking patterns. You’ll want to write notes for this episode, it’s chock full of amazing advice.

Join the conversation to hear about:

  • How Keena first embarked on her business journey (6:25)
  • The elements that attracted Keena to the profession (9:30)
  • The three industries she was first recommended to start in (12:40)
  • Creating a confidential data profile (18:40) 
  • Her biggest takeaway for being ahead of the curve and on top of trends (22:00)
  • The importance of finding and breaking the patterns (26:20)
  • Why Keena decided to work for herself (31:30)
  • How she got into Lifelogixs and learned the technology (38:50)
  • Lifelong learning and why you always should look for new information (43:30)
  • Keena walks us through the innovation lab experience (50:00)
  • Figuring out social media and the virtual world  (55:00)
  • What Keena is focusing on and working on next (61:10)

Referenced Material

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