More Details on DrivenIQ's Upcoming Trade-In Marketplace

Executives with DrivenIQ, which specializes in data and data technologies that help businesses target their advertising to the most ideal audience, joined the show recently to talk about the company's busy March and much more.
DrivenIQ announced last month that it has acquired Visitor Data Inc. The company also announced that it will be launching a trade-in marketplace in June that lets dealers bid and buy live trade-ins directly from consumers. The company is already taking pre-registration for DriveBid from car dealers.