We’ve been sold the lie that freedom comes after the exit. But what if we built businesses we never wanted to leave? That’s exactly what Elliott Bisnow did. As co-founder of Summit and Powder Mountain, he’s created a movement, not just a company—one built on authenticity, community, and the belief that life and work should be equally inspiring. In this episode, Elliott breaks down the power of big ideas, the myth of the exit strategy, and how living your brand is the real key to long-term happiness and success.

Takeaways:

• Focusing on niches can lead to unique business opportunities.
• Building community is essential for entrepreneurial success.
• Authenticity is more valuable than perfection in leadership.
• Managing expectations is crucial for customer satisfaction.
• Creating leaders within organizations fosters a positive culture.
• Mentorship plays a significant role in personal growth.
• Co-founding a business brings diverse perspectives and skills.
• Living the brand enhances personal fulfillment and business success.
• Intentional living can lead to a more balanced and fulfilling life.

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