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From Russia With Love—Focus & Make Them An Offer They Can’t Refuse: Andrei Mincov

The Sales Podcast With Wes Schaeffer, The Sales Whisperer®
The Sales Podcast With Wes Schaeffer, The Sales Whisperer®
Episode • Nov 27, 2024 • 49m

"If I don't do it now, I will never go."

"Without clients, I don't have a business."

"I have a 99.3% rate of success."

00:00 Andrei Mincov's Journey: From Russia to Dubai

05:48 Navigating Legal Education in Canada

11:23 The Birth of Trademark Factory

17:22 The Challenges of Leaving Law Behind

22:19 Validation Through Doubt

27:50 Comprehensive Trademark Search and Assessment

37:50 When to Consider Trademarking Your Brand


  • Andrei's journey from Russia to Dubai shaped his entrepreneurial spirit.
  • Transitioning from lawyer to entrepreneur requires a shift in mindset.
  • Trademark Factory was born out of a desire to help entrepreneurs.
  • Understanding client needs is crucial for business success.
  • A flat fee for trademark registration can prevent unexpected costs.
  • The importance of a money-back guarantee in service-based businesses.
  • Building a brand is an investment in the future of a business.
  • Trademark registration is essential for protecting intellectual property.
  • Many businesses underestimate the value of their brand.
  • Legal services should be viewed as a service, not a profession.


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