This episode Hannah tells us exactly what Channel 4 Ventures does and how they supply value to startups through advertising in return for equity. She also tells us what she looks for in a company when investing and explains why branding is so important to a startup.
In this episode, you will hear:
- How Hannah worked as a consultant for 5 years that provided her with good stepping stones into Venture.
- She explain what Channel 4 Ventures is and do
- How advertising in return for equity works
- The type of businesses that Channel 4 Ventures invest in
- She shares the habits and behaviours that she see in businesses that make her want to invest
- Hannah shares why is branding so important to a startup
- She shares the mistakes that startups should avoid.
- Why she chose Venture instead of being a founder
- Hannah’s advice on how to get into venture
- She shares what she is interested in investing in at the moment
- Hannah shares her top tip for productivity.
Timestamps:
- 5:25 What is Channel 4 Ventures and how does advertising in return for equity work?
- 6:30 How does Channel 4 Ventures compete with investors that are putting in money?
- 8:45 What are the habits and behaviours that you see in businesses that make you want to invest?
- 9:30 - Why is branding so important?
- 11:15 What are your tips on making a great brand?
- 14:25 What mistakes do you see?
- 16:30 What made you choose Venture instead of being a founder?
- 18:15 What is your advice to get into a venture?
- 20:50 what is getting you really excited in the investment space?
- 23:32 What is your top productivity tip?
If you or someone you know would like to come onto the show to talk about their startup and entrepreneurship email rosie@stakester.com or message us on Instagram @Back.Yourself.show or Facebook.
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