Former Oklahoma Sooners coach Bob Stoops joins Trey Elling to talk about some of the details from his book, NO EXCUSES: THE MAKING OF A HEAD COACH. The conversation includes the importance of his father, Ron, on his life in and out of football, how he got into coaching after graduating from Iowa, turning around an awful K-State program with Bill Snyder, highs and lows from his time in Norman, memories from Texas-OU, and more.