Assaf is the CEO and co-founder of insurtech startup Hippo, a company that is reimagining home insurance through the lens of homeowners - more comprehensive coverage at up to 25% less than competitors. Previously he founded Sabi (acquired), was a consultant with McKinsey & Company and invested with Intel Capital. Assaf holds an MBA from University of Chicago and a BA in finance and LLB in law from IDC Herzliya.