Somayeh Aghnia On Tech-Enabled Business Strategy, Digital Transformation in SMEs, and Creating A Digital-First Culture
Somayeh Aghnia, the founder of Geeks Ltd, is a true powerhouse in the world of growing business through technology.
In this week's show, Gavin talks to Somayeh about the ways in which we can create a digital-first culture in our organisations, as well as the practical ways in which she has enabled businesses to scale through tech-based strategies.
Sign Up Here: https://bit.ly/biz-pod
KEY TAKEAWAYS
- Digital solutions for any business depend on the client business characteristic, the kind of profile the business currently has, and their understanding of how tech adaptation works.
- Technology budgets must always divided into three parts - the funds required to keep things running efficiently, funds for growth, and research and development funds. These should be adjusted accordingly depending on future ambitions.
- One of the fastest growing trends in technology right now is the automation of the basics. This area has long held back the scale ambitions of SMEs.
- Far too many businesses still operate using outdated and un-scaleable methodologies that hold them back from true growth. In the next five years, digital transformation will allow these businesses to achieve growth and agility.
BEST MOMENTS
'We create a roadmap for the digital transformation journey'
'Most companies don't know what kind of problems they are actually solving'
'Surprisingly, there are still a lot of businesses operating with paper!'
'The biggest practical trait that you'll see in the next five years, is businesses invest in real digital transformation'
VALUABLE RESOURCES
The Business Mastermind Podcast
To get 20% off at Knowable, go to www.knowable.fyi and enter the code GAVIN
Get your copy of Survive And Thrive NOW at https://www.surviveandthrive.cc
Keep Your Boat Afloat - https://www.survivetothrive.biz/keep-afloat
Geeks Ltd Facebook - https://www.facebook.com/geeksltd/
Somayeh Aghnia LInkedIn - https://www.linkedin.com/in/somayeh/?originalSubdomain=uk
Somayeh Aghnia Twitter - https://twitter.com/somayeha
ABOUT THE HOST
Gavin Preston
Gavin is an inspirational Speaker, Business Strategist, Business Growth Mentor, Trainer and high-performance Coach. He works with Business Owners and Entrepreneurs and has a strong track record in creating creative strategies to accelerate the growth of their business. He has helped hundreds of SME business owners and leaders improve their performance and that of their business and a comparable number of executives and employees in blue-chip corporates over the last 20 years.
Gavin's energetic, insightful and yet down to earth and practical talks, workshops and coaching is in demand with high growth business between £250,000 and £30 million revenue and with multi-national organisations at all levels from Board to frontline
Managers. He is an expert in Business Growth Strategies, Peak Performance
Mindset, Persuasion & Engagement, Marketing, Productivity, Leadership
Development, Team Development & Motivation, Leading Change, Stakeholder
Management, Personal Effectiveness and Behavioural Change.
CONTACT METHOD
Hosted on Acast. See acast.com/privacy for more information.