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How to Be A Thought Leader

Insight Out : Big Ideas for the Modern Entrepreneur
Insight Out : Big Ideas for the Modern Entrepreneur
Episode • Sep 18, 2021 • 1h 13m

How To Be A Thought Leader


Do you want to be a thought leader? If so, listen to this one! Brenden and Billy discuss what it takes to become a thought leader.

Today Billy and Brenden talk about what it takes to become a thought leader, defining what a thought leader is, and some of the principles that Brenden believes to be most important to become a thought leader.


What we discussed:


  • [03:40] - The thought leaders that stand out in Brenden’s mind
  • [05:50] - The concept of the smallest viable audience and Linchpin
  • [07:36] - Brenden’s thoughts on Malcolm Gladwell and Tim Ferriss
  • [09:02] - His thoughts on Angela Duckworth, Brené Brown
  • [13:02] - Understanding where your capacity is
  • [15:02] - What people are doing to develop their thought leadership
  • [20:33] - Best practices in which you can harness your thought leadership
  • [23:57] - What is a vision
  • [27:41] - Do not be afraid to create opinions
  • [28:25] - The willingness to create consistently
  • [30:11] - Holes in your idea
  • [33:04] - What one can do to proactively start new ideas?
  • [38:26] - Creating a community to stay accountable for your ideas
  • [44:20] - Understand which platform is for you
  • [47:56] - Have a sustainable interest
  • [49:00] - How to make the right decision?
  • [52:51] - Don’t just focus on short-term goals
  • [56:38] - Commonly held belief in thought leadership that Brenden disagrees with
  • [59:40] - Taylor Swift’s strategy for thought leadership
  • [1:02:19] - Potential roadblocks that Brenden wants others to avoid
  • [1:06:02] - Mistake wise that we should be mindful of
  • [1:08:29] - About Brenden’s free training on effective communication



What we discussed:


  • There are two ways to be a thought leader. One is to create entirely unique content. And number two is to repackage content in a way that's never been communicated before. 
  • To harness your own thought leadership, you should first have a vision for what your thought leadership should be.
  • All thought leaders have mastered the ability to question existing knowledge.
  • If you want to master communication, then don’t talk about fear of communication.
  • If you just accept everything as it is, you would never feel like you need to create your unique ideas. You would just accept everything that you hear. 
  • To be a leader, you need to be willing to say that it doesn't make sense, or maybe it could be thought of differently.
  • Do not be afraid to create and form points of view and opinions about what you believe, regardless of whether those opinions are factual.



Notable Quotes:



  • [13:03] - “Potential is capacity. It's the capacity to understand where your potential is.”


  • [16:16] - “Frequency is not necessarily an indicator of thought leadership, but rather quality.”


  • [47:56] - “Do what you can do sustainably. Have a sustainable interest.”


  • [57:15] - “If you want a thousand followers then have a thousand conversations.”


  • [1:02:27] - “Aspiring thought leaders is never, ever settle on the existing knowledge you have in your mind.”

 


YouTube channel mentioned:



Books mentioned:


  • Zero to One by Peter Thiel




USEFUL RESOURCES/ LINKS: 


Brenden's Website: https://www.mastertalk.ca/about


YouTube: https://www.youtube.com/c/MasterTalks


Social Media:

https://www.instagram.com/masteryourtalk/

https://www.facebook.com/mastertalkyt/

https://www.linkedin.com/in/brendenkumarasamy/

https://twitter.com/masteryourtalks


Email:

brendenkbusiness@gmail.com 




Insight Out Links:


Email: billy@insightoutshow.com 

Instagram: @insightoutpodcast 

YouTube: https://www.youtube.com/channel/UCXgR9qVXhRvXVqbb0FQoCmg 

Facebook: https://www.facebook.com/insightoutshow/ 

LinkedIn: https://www.linkedin.com/company/insightoutshow/ 

TikTok: @insightout 

Twitter: @insightoutshow 


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Insight Out with Billy Samoa • How to Be A Thought Leader • Listen on Fountain