Using Case Studies as Lead Magnets w/ Chelsea Wallace

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Case studies as PDFs? Sales pages? Lead magnets? Emails? In multiple formats?! Hold on to your party hats because I’ve got a special guest here with me & we’re in full geek-out mode about all things case studies!

Chelsea Wallace may be known as Queen Bee when it comes to launch copywriting, but she’s secretly a data lover—and—way ahead of the curve when it comes to making smart use of case studies.

In this conversation, we dig into adding SEO to existing case studies, the first step to take to create your next case study, and the benefits of creating case studies for different learning styles. You’re 1000% gonna to need to bookmark this episode & return to it in the future. You’ve been warned 😉

Connect w/ Chelsea:
Case Studies Page

→ Get the full show notes here!

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