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PNR 104: Content Creation Plummeting on Facebook

This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
Episode • Nov 10, 2015 • 1h 5m

In this episode of #ThisOldMarketing, Joe and Robert discuss the latest findings on Facebook, specifically how Facebookers are turning into lurkers and moving away from actually creating content.  Ad blockers are transforming the next level of the web and one startup goes big by launching a documentary. Rants and raves include Amazon launching a physical bookstore and Activision launches a film studio.  This week's TOM example: Interface Age Magazine.

This week's story:

9 Fascinating Stats In Digital Marketing this Last Weekhttp://www.adweek.com/news/technology/here-are-9-fascinating-digital-marketing-stats-past-week-167919Ad Blockers And The Next Chapter Of The internethttps://hbr.org/2015/11/ad-blockers-and-the-next-chapter-of-the-internetInside Story On Design Disruptors Documentary Filmhttp://blog.hubspot.com/marketing/design-disruptors?utm_campaign=blog-rss-emails&utm_source=hs_email&utm_medium=email&utm_content=23028931Publishers Create New Job “Platform Wranglers"http://digiday.com/publishers/rise-platforms-publishers-scramble-point-persons/SPONSORLean Content Marketing by Marketo - http://bit.ly/marketo-lean-marketingRANTS AND RAVESRoberthttps://hbr.org/2015/11/what-a-great-digital-customer-experience-actually-looks-like

Joehttp://www.usatoday.com/story/tech/2015/11/06/amazon-brick-and-mortar-bonobos-modcloth/75235308/

http://www.latimes.com/business/technology/la-fi-tn-activision-studio-20151106-story.html

https://medium.com/thoughts-on-media/could-nike-have-saved-grantland-really-5c4f3d69718cTOM…..http://apple2history.org/history/ah20/