Visibility Marketing with David Avrin: Episode 154 of The Action Catalyst Podcast
David Avrin, The Visibility Coach, is one of the most in-demand Business Marketing/Branding Keynote Speakers in the world today. With a surprisingly irreverent and entertaining style, David delivers a profoundly insightful and hard-hitting message to business audience across North America and around the world.
Show Highlights:
The new reality in the marketplace is that everybody’s good. @DavidAvrinYou have to make a compelling case that you’re a better choice than the other good choices. @DavidAvrinMost of our marketing connection really has to be about making that compelling case about what makes us different. @DavidArvinFour most dangerous words in business – All Things Being Equal. @DavidAvrinTrue does not equal compelling and accurate does not equal persuasive. @DavidAvrinTo what question is your business the answer? @DavidAvrinWhat makes you the best choice in a sea of good choices doesn’t have to be monumental but it has to be memorable. @DavidAvrinFor most of us, our biggest challenge is not our competitors it’s anonymity. @DavidAvrinIf they don’t know who you are they can’t buy what your selling. @DavidAvrinThere are lots of way to do it right but only one way to do it wrong and that’s complacency. @DavidAvrinIf you want people to be interested, you have to be interesting. @DavidAvrinFind your uniqueness and exploit it in the service of others – Larry Winget
The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!
Show Highlights:
The new reality in the marketplace is that everybody’s good. @DavidAvrinYou have to make a compelling case that you’re a better choice than the other good choices. @DavidAvrinMost of our marketing connection really has to be about making that compelling case about what makes us different. @DavidArvinFour most dangerous words in business – All Things Being Equal. @DavidAvrinTrue does not equal compelling and accurate does not equal persuasive. @DavidAvrinTo what question is your business the answer? @DavidAvrinWhat makes you the best choice in a sea of good choices doesn’t have to be monumental but it has to be memorable. @DavidAvrinFor most of us, our biggest challenge is not our competitors it’s anonymity. @DavidAvrinIf they don’t know who you are they can’t buy what your selling. @DavidAvrinThere are lots of way to do it right but only one way to do it wrong and that’s complacency. @DavidAvrinIf you want people to be interested, you have to be interesting. @DavidAvrinFind your uniqueness and exploit it in the service of others – Larry Winget
The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!
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