On todays episode of CA$H Radio, David Withey interviews fellow co-host Eli Garcia to expand on his extensive Event Marketing career and professional experience prior to attending Texas State University. Masyn McCool and Nayeli Marte-Chavez were unable to attend this week’s recording, so David and Eli did a one-on-one! Throughout the interview they explore the importance of pre-event preparation, post-event follow up, and the significance of quality sales lead generation.