The diet company is shutting down. Bloomberg’s Emma Court explains how Jenny Craig’s strategy — heavy on celebrity endorsements and meal plans — couldn’t compete with a shift toward body positivity and pharmaceuticals.

This episode was produced by Miles Bryan and Siona Peterous, edited by Matt Collette, fact-checked by Laura Bullard, engineered by Patrick Boyd with additional music help from Chris Shurtleff, and hosted by Noel King.

Transcript at vox.com/todayexplained

Hungry for more? Learn about the science of weight loss and hunger in the latest episode of Gastropod: https://link.chtbl.com/oMSi8eSB?sid=tex

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