Behind the SET Brand with Gina Sheldon on Crafting a Community, Strategizing to Stand Out, and the Power of Advocating for Yourself
A long time friend and brand strategist, Gina Sheldon, joins Lindsey Carter in the studio to show transparency on the processes they take when crafting a company, magnetizing a community, and the strategy behind the making of a brand. The two reminisce on how their professional relationship came to be and just how their brains work to marry the values and foundation of what SET Active is known to be.
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