Automation Unplugged Episode #200 feat. Lee Travis, Owner of Wipliance LLC

Here are some of the topics Ron had the opportunity to discuss with Lee Travis

• Update from Lee since the Feb 2020 recording of Automation Unplugged show #100
• CES 2022 Update - Live from Vegas
• The importance of video in marketing
• Lessons learned from years in business

To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au200

SHOW NOTES

Lee Travis got his start with the custom integration industry through car audio and transitioned to full residential integration soon after. He founded Wipliance in 2006 in Bellevue, WA and later expanded to Scottsdale, AZ, in 2016 with a focus on delighting clients and building leaders. Wipliance has won Integrator of the Year at CES, is recognized consistently in the CEPRO 100 and takes pride in the industry-leading approach for video and online marketing.

Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly become the leading marketing firm specializing in integrated technology and security. The One Firefly team works hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution Mercury Pro.

About One Firefly

One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.