8: Facebook ad funnels: a few nuggets on the how & the why to try today

Doing Facebook ads but feel like you're throwing money into a bottomless hole and not seeing the ROI that you want, with a disjointed approach to ads? This is for the Facebook intermediates out there! If you're not a paid social expert but you've found yourself doing Facebook ads and you have the basics ready to go but you don't just want to keep doing sporadic ads then this is for you. I go through the how and why to make your campaign into a more focused, funnel approach, to take consumers on a journey where by the end they'll want to do the desired action because you've done the content work beforehand.