Ep. 92: Navigating Growth Disappointment in Podcasting and Finding Hope for the Future
In this episode, we'll be discussing one of the biggest challenges podcasters face: gaining growth and building a loyal audience. Despite the growing popularity of podcasting, many shows still struggle to gain traction and build their listenership. So, what are some of the reasons why some podcasts fail to grow?
One of the most common reasons is poor production quality. Poor audio quality, inconsistent sound levels, and inadequate editing can all turn off listeners and make it difficult to build a following. The same can be said for poor content. If your show lacks interesting topics, engaging guests, or a clear value proposition, it can be difficult to keep listeners engaged and attract new fans.
Another factor that can impact growth is poor marketing and promotion. If you're not actively promoting your show and reaching out to potential listeners, it can be difficult to build an audience. This is especially true for new podcasts that are trying to establish themselves in a crowded and competitive market.
A lack of consistency is also a big issue for many podcasts. If you're not releasing new episodes regularly or if there are long gaps between shows, it can be difficult to build a dedicated following. Listeners want to know that they can count on you to deliver new content on a regular basis, so it's important to establish a schedule and stick to it.
Finally, many podcasts fail to grow because they don't engage with their audience. Whether it's through social media, email, or other channels, it's important to build a relationship with your listeners and to listen to their feedback. This not only helps you improve your show, but it also helps you build a loyal and engaged audience.
In conclusion, building a successful podcast takes hard work and dedication, but by focusing on production quality, marketing, consistency, and audience engagement, you can build a loyal following and achieve growth over time.
Thanks so much for listening, I really appreciate it so much. If you need any help with your podcast, feel free to reach out. My email is podtasticaudio@gmail.com