avatar

Findability and Discoverability (John Paul Sherman with Jason Barnard)

Fastlane Founders and Legacy with Jason Barnard: Personal Branding, AI Strategies, and SEO Insights for Visionary CEOs
Fastlane Founders and Legacy with Jason Barnard: Personal Branding, AI Strategies, and SEO Insights for Visionary CEOs
Episode • Oct 15, 2019 • 14m
John Paul Sherman with Jason Barnard at PubCon Las Vegas 2019



John Paul (JP) Sherman talks with Jason Barnard about findability and discoverability.


Jason Barnard and John Paul (JP) Sherman discuss both findability and discoverability = matching user intent with information or content that they want. Quickly. On and offline. Grocery stores, for example. We end up trying (and succeed) to shoehorn the idea into punk music and Dada movement.