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Turning Shopify Analytics into Actionable Insights

The Unofficial Shopify Podcast
The Unofficial Shopify Podcast
Episode • Apr 16, 2019 • 40m

You can use Shopify's analytics and reports to learn about your sales and customers in great detail. Or you can tear hair out, create unnecessary panic, and make rash decisions.

In this episode, we'll break down a sane approach to your Shopify analytics complete with example benchmarks for your key performance indicators.

You'll hear:

  • Which stats measure the health of your store
  • Ranges for conversion rate, AOV, and RCR
  • Kurt's KPI-based approach to analytics
  • What successful brands get right

Tune in for more details!

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