In this episode of The Never Peak Project, I sit down with Heather Di Rocco, a military intelligence veteran turned AI strategist and founder of InsureBot Solutions. Heather specializes in helping non-tech-savvy entrepreneurs and small business owners harness AI tools like chatbots, content generators, and smart assistants without the tech overwhelm.

We talk about how AI can save time, boost productivity, and grow your business — even if you're starting from scratch. Heather also explains the difference between classic AI, machine learning, and today’s generative models (yes, we get nerdy — but in a fun way).

Whether you're a solopreneur, coach, nonprofit founder, or just AI-curious, this episode will give you practical tools and inspiration to start automating your business this week.

🔑 Topics We Cover:

• The “Crawl, Walk, Run” approach to using AI in your business
• The difference between chatbots vs. AI-powered assistants
• Real use cases: saving 4 hours of admin work in under 30 minutes
• The biggest AI myths (including why using AI isn’t cheating)
• How solo entrepreneurs can start small with the right AI tools
• The mindset shift from “AI curious” to “AI capable”
• Tools like Gamma.app, Claude.ai, and Perplexity
• ChatGPT tips that actually work (training memory, personality prompts)

📲 Connect with Heather Di Rocco:

🌐 Website: InsureBotSolutions.ai

💬 Book a free 15-min AI strategy chat: Calendly.com/heatheraimaven/15min

📱 LinkedIn | Instagram | Facebook

📺 YouTube Channel

🧠 Take the AI Chatbot Match Quiz → Start Quiz

📘 Free AI Starter Pack PDF → “The Right AI Tool for the Right Job”

📊 Try Gamma.app for Free → Click here

🎁 Bonus Resources from Heather:

• “AI Starter Pack: The Right Tool for the Right Job” – Free PDF
• “Google’s Gems” – Top Blog Post on AI & Strategy

🎙️ Loved this episode? Rate & review the show, or share it with a business owner who’s ready to explore AI!