Creating the Client Experience that Sets Your Business Apart
This week on Aligned & Ambitious Radio, we’ll have a conversation about how we’re showing up for our clients at any given time and discuss how our efforts impact them and their business.
“If you guys have been around for a minute, you know, I'm super passionate about client experience. I'm super passionate about relationship building and one of my core values (not just) in my business but also in my life and me as a person is I really care about over delivering.”
Throughout the episode, we will talk about how we share our programs and offers with our clients as well as the different ways that we can over deliver and why doing that is important. A statistic that my team and I are constantly reviewing and calculating is how many times a client works with us. Currently in my business, this metric shows that 98% of our paying clients have worked with us at least three times. They have reinvested with us at least three times.
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I truly believe that the continued trust and patronage of my clients have something to do with how I show up for them and my core value of over delivering.
You can have the same impact on your own clients, you just need to:
- Think about how you can make their experience in working with you a unique one.
- Think of ways to make the entire experience of working with you memorable.
- Plan on how you’re going to stand out in the sea of other people that are doing things similar to what you’re doing.
These things shouldn’t come from a place of comparison like “How can I be better than the market?” Your inspiration should be born out of your want to create the type of experience for your client that they aren’t likely to forget, and nobody could even compete with since it’s so unique.
As we go through the episode, I will also name some brands that embody the same ideals as mine. As a result, I just love to purchase from them, be in their store or website, and engage with them because of that unique client experience.
This will be a unique and intimate discussion with you guys so stay tuned!
If you enjoyed this episode with Taylor, screenshot the episode and tag Taylor on your stories - @taylorslango
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